For agency & ecommerce owners

Get complete access to the Facebook ad concept library that inspires your next lead-generation campaign.

100 ready-to-adapt concepts with headline formulas, visual direction boards, messaging frameworks and reusable prompts — one payment of $9.99, lifetime access to this edition, and every new batch we add.

0
concepts
0
real mockups
0
creative formats
0
ShortVids originals
Price Tag concept mockup
Contract concept mockup
Bucket concept mockup
Org Chart concept mockup
Routing Problem concept mockup
Receipt concept mockup
Reel Factory concept mockup
Hourglass concept mockup

Sample creative directions included in the library

$9.99one-time · lifetime access

Fill this in, pay securely with Stripe, and your library opens immediately.

Secure Stripe checkout 30-day guarantee
  • 100 concepts with headline + visual direction
  • 81 downloadable 1080×1350 mockups
  • 10 researched agency messaging rows
  • Reusable prompt on every single concept
  • Every future batch added at no extra cost

Introductory price available for a limited launch period.

What’s inside, by the numbers

Real concepts, mapped across every agency category

Marketing44 concepts
Lead Generation24 concepts
Automation19 concepts
Sales6 concepts
Development3 concepts
Design2 concepts
Content2 concepts
89
distinct creative formats
7
messaging triggers mapped
10
agency research rows
Who this is for

Built for agencies that need more creative directions

  • Org Chart ad concept mockupMarketing and performance agencies
  • Poker Table ad concept mockupWebsite and Shopify development agencies
  • Calculator ad concept mockupGoHighLevel and automation agencies
  • Locked vs Unlocked ad concept mockupLead-generation agencies
  • Corkboard Polaroid ad concept mockupDesign and branding studios
  • Countdown ad concept mockupVideo-editing and content agencies
  • Stand Out Crowd ad concept mockupSales, appointment-setting and closing services
  • CAC Angle ad concept mockupWhite-label agency teams
  • Ecom Guaranteed ad concept mockupEcommerce and DTC store owners running their own ads
  • Distracted Boyfriend ad concept mockupLocal service businesses booking calls from Meta

Written first for agencies selling services to other businesses. Ecommerce and DTC owners use it too — the offer, proof and objection frameworks transfer directly, even though the sample mockups are agency-flavoured.

Frameworks inside

Not just pictures — the thinking behind every ad

Each concept comes with a brand-direction board: the headline formula, the visual structure, the colour and type system, the CTA placement rule and a short “what to avoid” list. That is what turns a screenshot into something your designer can actually build.

01

Headline formula

Time + qualified outcome + risk reversal. Every concept states the formula it is built on so you can rewrite it for your own offer.

02

Visual structure

40px margin guides, a 15% bottom safe zone reserved for the CTA, and high-contrast composition rules for the feed.

03

Colour system

Locked palettes per direction — black, white, signal yellow, Meta blue, alert red, money green — so a set stays consistent.

04

Type system

Heavy uppercase display for headlines, clean semibold body, handwritten marker for whiteboard callouts.

05

CTA placement

Yellow pill or blue button, always inside the bottom safe zone, with the wording matched to the offer stage.

06

What to avoid

The recurring killers: AI-slop faces, stock smiles, thin serifs, low contrast, fake dashboards and clutter.

This library keeps growing

Buy once at $9.99, keep every batch we add

New concepts, new brand-direction boards and new research rows are added to the same library on an ongoing basis. Your access does not expire and the price you pay today is the only payment for this edition.

0
live now
0
formats
0
originals
Concept preview

A look at the actual creatives inside

Every concept ships with the finished mockup, the headline direction, the visual direction and the strategic rationale. Full detail views and downloads unlock after purchase.

Poker Table ad concept mockup — Play At The Table Where Fees Are 0%Marketing

Poker Table

Play At The Table Where Fees Are 0%

Poker TableSpecific audience callout

Visual direction, rationale & prompt unlock after purchase

Territory Map ad concept mockup — We Own Your Territory On Google MapsMarketing

Territory Map

We Own Your Territory On Google Maps

Territory MapCost comparison

Visual direction, rationale & prompt unlock after purchase

Audit Checklist ad concept mockup — Your GHL Audit Fails 9/12 ChecksAutomation

Audit Checklist

Your GHL Audit Fails 9/12 Checks

Audit ChecklistDiagnosis

Visual direction, rationale & prompt unlock after purchase

Loom Teardown ad concept mockup — Watch This Loom Before Your Next Slow WeekAutomation

Loom Teardown

Watch This Loom Before Your Next Slow Week

Loom TeardownDiagnosis

Visual direction, rationale & prompt unlock after purchase

Domino ad concept mockup — One Domino Fixes Your Entire MRRMarketing

Domino

One Domino Fixes Your Entire MRR

DominoDiagnosis

Visual direction, rationale & prompt unlock after purchase

Calculator ad concept mockup — Calculate Your Lost ROI In 14 SecondsMarketing

Calculator

Calculate Your Lost ROI In 14 Seconds

CalculatorSpecific audience callout

Visual direction, rationale & prompt unlock after purchase

Secure Stripe checkout 30-day guarantee
Agency research

The messaging patterns behind the concepts

Publicly observed agency messaging, grouped by niche, pain point, creative format and trigger — searchable and filterable inside the library.

Price Tag

Website Dev

High Cost

Only $299 Flat
Calendar

Ecom Dev

Slow Delivery

Shopify in 10 Days
Guarantee

GHL

No Proof

You Don't Pay Unless You Sign
Slack Proof

AI Agency

No Leads

Land Your First AI Client Today
X-Ray

Media Buying

Wasting Spend

Low-Cost Buyer Costing Clients?
Neon Callout

Creative Fatigue

$3000 Waste

Spending $3000+ on Same 3 Creatives?

Research notes describe publicly visible campaigns. They are not verified performance data and do not guarantee advertising results.

The problem

Producing ads is easier than continuously finding new ideas

Many agency ads rely on the same claims, layouts and lead-generation promises. Eventually the campaign begins to feel repetitive.

Developing original concepts requires research, strategic thinking, copywriting, visual direction and production time.

ShortVids organised these elements into one practical resource so agency teams can begin with a stronger creative direction instead of an empty canvas.

How the library was created

Research transformed into actionable creative directions

We reviewed publicly visible agency advertising to identify recurring messaging patterns, visual formats, offers and positioning approaches. The research was then converted into original ShortVids concepts rather than direct copies of third-party advertisements.

Concept

The central advertising idea

Headline direction

A starting point for the message

Visual direction

Suggested layout, typography, colours and format

Strategic rationale

Why the direction may attract attention or communicate the offer clearly

Campaign performance varies by audience, offer, targeting, execution and media strategy. These concepts are provided for creative research and do not guarantee specific advertising results.

What customers receive

Everything included with your $9.99 purchase

01

The 100-concept creative library

Every concept ships with a name, headline direction, visual direction, strategic rationale, a 1080 × 1350 format recommendation, recreation notes for Canva or Figma, and a reusable prompt for brand-specific variations.

  • Concept name and category tag
  • Headline direction you can rewrite for your offer
  • Font, colour, composition and layout guidance
  • Strategic rationale — why the direction may land
  • Copy-ready prompt for generating your own version
02

Agency research table

A searchable, filterable table of publicly researched agency advertising: category, primary service, the publicly observed message, source link where available and research notes.

  • Filter by niche, pain point, format and messaging trigger
  • Public sources only — no private contact data
  • No unverified performance figures presented as fact
03

Ten original ShortVids concepts

Concepts developed in-house, not adapted from anyone else's advertising.

  • Manual Testing Tombstone
  • Creative Dashboard Grid
  • Repeated-Creative Warning
  • Creative Production Challenge
  • 20 Versus 200 Comparison
  • Speedometer
  • Funnel X-Ray
  • Creative Assembly Line
  • Campaign Blueprint
  • Concept Expansion Map
04

Downloadable creative pack

Original JPG/PNG references at 1080 × 1350, full-image previews with no cropping, organised into batches with clear filenames and categories.

  • Optimised file sizes for fast loading
  • Batch downloads by category
  • Uncropped, full-frame previews
05

Deployment and organisation guide

How to organise assets, upload references, build a searchable gallery, categorise concepts, use filters, expand the collection and keep visual consistency across a team.

  • Folder and naming conventions
  • Gallery and filter setup
  • Keeping a growing library consistent
06

Creative expansion framework

Four ways to navigate the library so you always find a next direction: by agency category, business problem, creative format and messaging trigger.

  • Category — development, design, marketing, lead gen, sales, automation, content
  • Problem — lead flow, acquisition cost, engagement, delivery speed, differentiation, proof, referral dependence
  • Format — meme, handwritten note, screen recording, whiteboard, dashboard, diagram, receipt, polaroid wall, clay illustration, assembly line, comparison
  • Trigger — speed, simplicity, risk reduction, diagnosis, proof, process, cost comparison, audience callout

30-day satisfaction guarantee

If the library is not useful for your agency, email dev@shortvids.co within 30 days of purchase from the address you used at checkout and we will refund the $9.99 in full. Refunds are processed back to the original payment method through Stripe, usually within 5–10 business days, and access to the private library ends once the refund is issued.

FAQ

Questions before you buy

Is this suitable for ecommerce or coaching offers?

This edition is built for agencies selling services to other businesses. Some directions translate, but it is not designed for ecommerce products, consumer brands or coaching offers.

Are results guaranteed?

No. Campaign performance depends on your offer, audience, targeting, execution and media strategy. Everything inside is creative research and inspiration, not a promise of a specific outcome.

Are these copies of other companies' ads?

No. We reviewed publicly visible agency advertising to identify recurring messaging patterns, then produced original ShortVids concepts and mockups. Source links are shown where a public reference exists, and nothing is presented as another brand's asset.

What format are the images?

Original JPG/PNG references at 1080 × 1350 (4:5), shown uncropped and downloadable in batches.

What is in the agency research table?

Publicly researched agencies with category, primary service, the publicly observed advertising message, a source link where available and research notes. No private contact information and no unsupported performance data.

Can I adapt the concepts for my clients?

Yes. They are starting points — rewrite the headline, restyle the visual and apply your own brand. Reproducing a third party's copyrighted advertisement is not permitted.

How do I get access?

Immediately after payment. You will receive an email at your checkout address; create an account with that same address and the private library unlocks.

Is this a subscription?

No. One payment of $9.99 for lifetime access to the purchased edition.

Get instant access — $9.99